Module 4 Website Review

The website enTarga.com is a website offering consultancy services for the strategic mean for the business of the future. This website is owned by ROSS A. WIRTH who is acclaimed schoolmaster and academician. This website offers consultancy services for the alternate coun exchange within each organization of each size. It works to support the instruction of internal expertise to develop a culture that is conducive to organizational learning and mixture processes. (enTarga.com)Website ReviewThis website is excellent in its content and very simplex to use and of importtain. The home page has clearly defined sections infra name Organisational Change, strategic homework, HR Planning, Marketing Planning and organisational complexity. The mission of the website as appe ared on the home page is as followsHelping organizations establish change processes that align with their odd culture and business needs enabling the adaptational business of the future. Harnessing the power of organizational learning and self-leadership for emergent organizational change with strategic visioning providing the collective purpose. Turning theory into practice working like a shot to build the organization of the future. This is our mission.It offers white papers and different source materials for the users. These materials are headspring organized and written. The website offers interactivity through Yahoo Groups. There are unlike Yahoo Groups made for different topics and pack can interact, discuss and crop there issues.These groups are active and involvement of Ross Writ makes it interesting and synergetic. These groups keep no national, academic or industrial boundaries. Anyone who is interested in the germane(predicate) topic can register himself and become member of the group. The process is simple and has better chances of attracting people of like minds.As defined on the website enTarga has its unique meaning. It is as followsEn- to make cause to be made t o resemble.Targa- A compositors case of shield carried on the forearm for protection, link up to targetLook and nip and apparent target audienceThe look and feel of the website is very simple, or else below average, but the content of website makes it much better than any other website with excellent look and no content. However if more efforts are through towards improving the look of website, it impart attract more audience. Search locomotive optimization and similar strategies volition in addition booster in increase popularity of the website. So far it seems to be attracting people on the word of babble basis.This website provides me loads of study without any requirement of being member or paying anything. Apart from this the permission to use the material published on the website and acknowledging the author (Ross Writ) is another attractive feature. The site does not have any commercial feel in it rather it looks as a unalloyed academic website.On the Organisation al Change page ChangeAgent bumpkin group is operational for the viewers to participate in the relevant discussions. This webpage introduces the viewer to the organisational change process. It provides information on the change agents, resistance to change, points of leverage and organisation culture with complaisance to change. It also offers another combine to the resources of organisational change. The resources available are of free of cost.Strategic Planning webpage provides information on the Strategic supplying process in any organisation. It gives information on benefits, pitfalls, implementation problems and key influencing factors as sever web links. It provides information on the Steps in the strategic planning process, business performance management and offers other planning resources on the website as different links. The yahoo group for this section is OrgComplexity.The third web link is HR Planning. Here viewer gets information on Human resource issues, employe e engagement, and strategic readiness of the organisation, Balanced Scorecard (BSC) and resources for human resource planning. This also has a yahoo group named ChangeAgent as its discussion list.Marketing Planning provides information on customer analysis, selling strategy questions, planning resources on the internet, associated marketing topics like Integrated marketing communications, relationship marketing, brand marketing topics on the internet, creating a brand strategy and development guidelines for internet marketing. The yahoo discussion group for the website is ChangeAgent.Organisational Complexity provides information on organisational complexity and related issues. The yahoo discussion group for the same is OrgComplexity.Apart from the above mentioned main categories of strategy information, it also has Knowledge Management & Organizational Learning as a separate webpage that provides information on knowledge management, barriers, Requirements for spreading a best prac tice across the organization, organisational learning and other resources.The yahoo groups are active and have different members fro across the world. The groups initiate different topics for discussions. Anytime any member joins a new group receives a welcome.doc which contains welcome contentedness and the current topic of discussion and requests the new member to introduce himself to the group. at one time the member posts his message the message is moderated in the prohibition period. This is done in order to control spamming and spammers. Once the new member proves his authenticity, he participates in the group discussion and information sharing without any restrictions.ConclusionIt will not be appropriate to criticise this website with such comprehensive and well written content for the looks and feel. But it will be an excellent website if just about efforts are done to improve its look. Being a management professional I find it really useful for my continuous education an d value and helpful in getting support in the form of suggestions in the yahoo groups. For me the attractiveness of this website is the active yahoo groups. Any new clause published on the website will be notified in the yahoo groups.This will keep the members informed. If interested, members can visit the website for reading the article free of cost. This makes the website interactive and keeps the users engage in the activities. There are various issues on the daytime to day problems of business world. Many a time individuals do not get any kind of platform or experienced people to guide them. The information available on the website deals with various issues that can help individuals to handle particular situations and take appropriate actions. This attractiveness is unique selling proposition for the website and this will attract me to go back to the website again and again. nameLisa Hoecklin. (1995).Managing Cultural Differences Strategies for Competitive Advantage. Wokingham Addison-Wesley Publisher Ltd.Levitt, T. (1983), The Marketing imagination, New York, The Free fomentMller, K. and Wilson, D. (1995), Business Marketing An Interaction and Network Perspective. Kluwer Academic Publishers, Norwell.